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Social Media Manager

Hi!

I’m Ayodele, An experienced digital marketer with over 3 years of experience. I have  demonstrated ability to develop and execute successful digital marketing strategies. Proficient in leveraging multiple online channels to increase brand awareness, drive customer engagement, and generate leads. Skilled in Data Analysis,  SEO optimization, Social Media management, and Campaign  optimization to maximize ROI. Adept at staying up-to-date with industry trends and adapting  strategies to meet evolving market demands.

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Experience

Digital Marketer

  •  Frihet Technologies
  •  Jan 2019 - Present

• Supported the Director of Marketing to optimize the content calendar across all platforms to coincide with new marketing and product launches.

• Produced graphics to create compelling visualizations that regularly had engagement in likes, comments, and shares

Digital Communication Officer

  •  Digital Communication Officer
  •  Oct 2017 - Dec 2017

• Developed and monitored a customer complaint mechanism which ensured complaints from customers are addressed within 24 hours.

• Increased Instagram followers from 50 to 200

Digital Marketer

  •  AIESEC Tanzania
  •  Jun 2015 - Jun 2017

• Supported the Director of Marketing to optimize the content calendar across all platforms to coincide with new marketing and product launches.

• Worked closely with the national team to successfully increase the number of exchange participants which enabled AIESEC Tanzania become one of the top 3 affiliates at the international level.

Education

Bachelor of Arts - BA

  •  University of Lagos
  •  Oct 2010 - Nov 2014

A graduate of Philosophy were Critical and Analytical skills as well as Epistemology, Ethics, African Philosophy were taught in the department.

Certified Professional Digital Marketing Professional

  •  Digital Marketing Skill Institute
  •  Jun 2021 - Jun 2022

• Social Media Tools: Able to use cost-effective and smart social media tools to manage, monitor and optimize social media engagement to drive off-the-chart results.

• Customer Avatar and Research: Able determine your customer avatar as this is the most important part of digital marketing – understanding who your targets are and when, where, and how to target them to get results. Can run customer research using Alexa, Similar Web, Google Ad Words, and many other tools as trained and tested.

• Landing Page: develop high converting landing pages using tools like Envato to drive conversion and generate leads.

• SEO Audit: can perform SEO audit on the website as this is a crucial skill to have as a digital marketer. Was able to critically audit my website with various SEO tools to help implement SEO standard rules.

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